Website Magazine

Vanity URLs and Getting Social

Peter A. Prestipino — Mon, 14 Dec 2009 14:54:00 GMT

How do you increase interaction with your brand? Perhaps you should take a page form online footwear retailer Supershoes.com, who has given its visitor/users the ability to create Vanity URLs. The feature allows visitors to select a custom vanity URL for their profile pages on the site which can be populated with their favorite products and even...

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Spot Instances in Amazon EC2

Peter A. Prestipino — Mon, 14 Dec 2009 14:42:00 GMT

Amazon Web Services announced Spot Instances, a new option for purchasing and consuming Amazon EC2 compute resources. Amazon EC2 (Elastic Compute Cloud) is a web service that provides resizable compute capacity in the cloud. Spot Instances enables customers to bid on unused Amazon EC2 capacity and run those instances for as long as their bid...

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TwitVid Gets Real Time Search and Analytics

Peter A. Prestipino — Mon, 14 Dec 2009 14:34:00 GMT

TwitVid launched a real-time search engine (showing the most popular videos) and an analytics tool (to show tweeted videos) which should improve the way Web marketers share videos online. The real-time search feature aggregates all TwitVid and YouTube video links being shared on Twitter, and ranks the videos based on their relevance to the...

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January Issue (Web Trends for 2010) Now Available

Peter A. Prestipino — Fri, 11 Dec 2009 18:00:00 GMT

Website Magazine's January 2010 issue is now available to professional level subscribers. Log in to your subscriber control panel to access the digital edition if you just can't handle the wait for your print edition to arrive in the mail. There is of course loads of amazing content in the January issue (see below) but our cover story...

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Give the Gift of Web Success This Holiday

Peter A. Prestipino — Fri, 11 Dec 2009 17:45:00 GMT

Not sure what to get that special geeky entreprenuer friend or colleague? Make this a very special holiday indeed by giving the gift of Web success! Website Magazine is offering gift subscriptions for the special Web Professional in your life! Give a monthly, professional-level subscription for just $33.71 – that’s 25% off the...

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Naughty or Nice: What's Tops on '09 Shoppers Wish Lists

Peter A. Prestipino — Fri, 11 Dec 2009 17:30:00 GMT

The holiday shopping season is well underway, and according to SortPrice electronics and video games in particular are leading the list of most sought-after gifts by shoppers this year. SortPrice tracked and collected data on thousands of products and product categories based on user visits and searches to its site during the week of Cyber...

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Tis the Season for Good Impressions (and Deeds)

Peter A. Prestipino — Fri, 11 Dec 2009 17:15:00 GMT

Most of us are hustling to get our work done before taking an extended break over the upcoming holiday, but it's always important to take a step back, be thankful for the gifts we're given, and give back (even if it's just a little) to those in need. the Rubicon Project, an Internet advertising infrastructure company, is aiding...

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Facebook Connect Driving Engagement, Website Visits

Mike Phillips — Thu, 10 Dec 2009 15:38:00 GMT

Facebook Connect launched one year ago and, so far, it's having a positive impact for website developers. In its simplest form, Facebook Connect allows website visitors to log in to websites and share content with a click - sending that website's content to the user's wall, which is then viewable by all of their friends and social...

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Flimp Video and SEO for Flash

Peter A. Prestipino — Thu, 10 Dec 2009 03:00:00 GMT

Marketers have long struggled with what to do with flash. While there has been some headway made on the part of search engines to better index this content, it remains (for the most part) siloed entirely. Flimp Media has implemented an automated process in its flash landing page marketing platform that allows non-technical users to copy and...

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Hostway Expands Storage Solutions

Peter A. Prestipino — Thu, 10 Dec 2009 02:00:00 GMT

Web hosting provider Hostway announced the expansion its existing hosted storage solutions today with the availability of an Enterprise-Class Shared SAN (storage area network) product. Shared SAN can augment existing hosted storage offerings including direct and network attached high performance storage arrays. For customers with high volume...

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Greystripe Goes Android For Ad-supported Games/Apps

Peter A. Prestipino — Thu, 10 Dec 2009 01:00:00 GMT

Mobile brand advertising network provider Greystripe announced it has delivered over 300 million ad-supported games and applications on the iPhone and Java platforms and that their full-screen ad formats will now be available for Android games and app developers with an Android SDK. “Given users reluctance to adopt Google Checkout and pay...

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Longer Search Queries are Flat

Peter A. Prestipino — Wed, 09 Dec 2009 23:30:00 GMT

Long Live the Long Tail! Buried beneath the news that Google once again dominated the world of search with over 71% market share (as reported by Hitwise) was a very valuable bit of information related to the percentage of U.S. clicks by the number of keywords in the query. "Longer search queries," according the announcement,...

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Building an Affiliate Program's Creative Inventory

Peter A. Prestipino — Wed, 09 Dec 2009 20:23:00 GMT

One of the first tasks for an advertiser starting an affiliate program is to build the creative inventory for future affiliates. And when it comes to creatives, there are plenty of misconceptions that advertisers traditionally bring into the picture. Included are such commonly spread fallacies as: “creatives are banners,” “468 x...

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Google's Real-Time Search Changes Everything

Mike Phillips — Wed, 09 Dec 2009 15:59:00 GMT

The real-time Web is here. Google has officially jumped into real-time search, taking full advantage of its recent partnerships and changing the face of search engine optimization. Conduct a search on Google and you might now see a sizable part of the page dedicated to real-time search. This is a scrolling, live update of content from across the...

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New PRWeb Analytics Reports

Peter A. Prestipino — Tue, 08 Dec 2009 17:16:00 GMT

Online news distribution service PRWeb released new analytics reports for measuring results from news releases. If you've ever used a news distribution service (the wire) before, you know how absolutely atrocious the data you receive can be. The types of analytics, which will be provided to cusotmers at all PRWeb distribution levels,...

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