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June 27, 2008

Yahoo Finally Kills Overture's Keyword Suggestion Tool?

It seems like the day has come, the day that Yahoo has killed the Overture Keyword Suggestion Tool. Now, if you visit inventory.overture.com, you are redirected to http://sem.smallbusiness.yahoo.com/searchenginemarketing/. In fact, it is a permanent redirect, not just a temporary redirect, as you can see by using the URI Valet tool.

We knew this was coming, we have story after story reporting outages and downtime for this tool. Here is a run down of some of the stories we wrote covering the tool:

So does this end the saga with the Overture Keyword Suggestion tool or as it moved elsewhere?

Forum discussion at WebmasterWorld.



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posted rustybrick in Yahoo! / Overture at June 27, 2008 7:56 AM Comments (6)

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Comments

Its about time!

 

Posted by Joe Hall at June 27, 2008 09:02

so much for yahoo's new open strategy that they talked about.

 

Posted by matt at June 30, 2008 08:06

Have you seen the "sell to me" sign? ridiculous!

 

Posted by No Name at June 30, 2008 17:17

A couple months ago, Yahoo's Regional Manager for Search Marketing came down from Oregon to meet with my staff and I to discuss how we might better collaborate on a larger offering to our plethora of clients (we're agency level with dozens of PPC clients small and large)...

In that meeting, I asked - when are you going to bring back the Overture tool (which had for all intents and purposes been dead for more than a year)...

He said - we've heard the complaints and think you'll be happy to learn that it's going to come back in a new way... He was grinning ear to ear, but refused (of course) to be any more specific...

Yeah we'll see!

 

Posted by Alan Bleiweiss at July 1, 2008 15:07

1) Yahoo doesn't offer any explanation of not supporting it, or any link on the new page that says it is gone. Bad style, yahoo.

2) I like this article, but I think you should include the blurb from your previous article that has links to alternative resources.
http://www.seroundtable.com/archives/015584.html

 

Posted by cwd at July 9, 2008 22:35

Overture's API was an absolute godsend. I didn't use it often but it was perfect for quick scripts that could reduce the workload of keyword research.

Can anyone recommend a similar (and free) service?

 

Posted by andymurd at July 14, 2008 07:07

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